Comparison

Image API as an
alternative to Cloudinary

A full media platform: transformations, CDN, optimisation, video.

Before you read on

Cloudinary is an entirely different category of product and it is very good at being that. If your media already lives there, adding us only makes sense if you have ever fought with laying out text through URL parameters.

The differences, plainly

WhatCloudinaryImage API
ScopeAn entire media libraryOG image generation only
Text overlaysThrough URL parametersThrough an HTML template with CSS
Complex typographyHardPlain CSS
CDN and optimisationBuilt in, strongLeft to your own CDN

Cloudinary pricing (free tier, then from $89 / mo, credit-based billing) comes from their own public page, checked 2026-08. If something has changed — tell us and we will fix it.

Which one to pick

Take Cloudinary

You need media library management, size variants, video and a CDN in one place.

Take Image API

You only want OG cards, and you care that they can be designed in CSS rather than described as a parameter string.

What migrating looks like

You rewrite the template once, as HTML and CSS. Preview costs no quota, so getting the layout right is free. Then you swap a single call on your side.

curl -X POST "https://imageapi.dev/v1/images?wait=true" \
  -H "Authorization: Bearer sk_live_..." \
  -H "Content-Type: application/json" \
  -d '{"template":"blog-og","modifications":{"title":"...","author":"..."}}'

Other comparisons

Bannerbear · Placid · HTMLCSStoImage · Orshot · @vercel/og